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Great-Looking Brand I’ve Just Discovered—Ripa Ripa

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Ripa Ripa’s stylish Italian vibe is the stuff winter daydreams are made of. That Amalfi coast lifestyle, Spritz in hand, beautiful woman you love next to you, relaxing under the azure sky of endless summer days. Check out their full line up here.

I’ve just discovered the brand and am quite smitten with the collection. Their cutaway collar single-button popover in particular caught my eye. Their About page spends the majority of its time explaining the specifics of their manufacturing: who, where, how. In Portici, just south of Naples along the coast under the shadow of Vesuvius, it turns out. The story as told on retail are Bombinate says, “Founded in 2015 by friends Oliviero and Anna Laura in Milan, Ripa Ripa redefines the essence of Mediterranean seaside style in terms of utility and aesthetics. Driven by the pursuit of the perfect cut (and the lack thereof!), the co-founders combine fine tailoring and excellent quality in a collection of vibrant men’s swimwear worthy of Italian summers.”

Their origin is based in making swim trunks, but it’s expanded beyond that to include those popovers I mentioned, full button-up shirts and even a sort of utility over shirt.

I gravitate toward solid color swim trunks, mostly because the patterns most companies make them from are uninspiring. Ripa Ripa’s patterns hold appeal to me, however, probably because I’m a sucker for anything Italian. These bold stripes, for instance, or the neat patterns that remind me of ties. Stylish Instagrammer Frank Galucci gives the look its proper due here.

 

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Total look.🌞

A post shared by Ripa Ripa (@riparipa_swimwear) on

Check out Ripa Ripa next time you’re in need of a new pair of swim trunks or simply just want to imagine being in Italy while you sip a spritz in the heat of the Tennessee summer.

(Help support this site! If you buy stuff through my links, your clicks and purchases earn me a commission from many of the retailers I feature, and it helps me sustain this site—as well as my menswear habit ;-)  Thanks!)

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